If you don’t know the media platform, you don’t know how to talk to that interviewer.
Always be ready with story ideas and with angles that will make them interesting and unique.
As a pro staffer, you need to find ways to get your message across to media and fans.
Knowing your stuff helps to keep you on the pro staff and keeps the media calling.
Your phone rings, but you don’t recognize the number so you let it go to voicemail. Big mistake!
You’ve just done something great, something notable, something newsworthy. What now?