Join ’em
Jun29

Join ’em

If you have the talent, you can become part of the outdoors media.

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Find the camera
May23

Find the camera

Watch for media at every appearance you make; introduce yourself and ask how you can help.

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Develop media relationships
Apr29

Develop media relationships

When pro staff managers consider new talent, they often consult with the media.

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The high price of secrets
Apr22

The high price of secrets

While you’re waiting for your Goldilocks moment, a lot of bad things can happen.

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Keeping track
Feb20

Keeping track

What good is media exposure if your sponsors don’t know about it? They hire you to get exposure and help them sell product, but many sponsors are not very savvy when it comes to media.

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Don’t tell them, show them
Feb20

Don’t tell them, show them

One of the things that can separate a good how-to story from a great one is the difference between telling someone (the writer and the audience) how to do something and showing a person how to do it.

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Be proactive
Feb20

Be proactive

If you’re like most professional anglers, you haven’t won back-to-back Bassmaster Classics or caught an all-tackle world record of a major species. You probably haven’t dined with the President of the United States and you don’t host a television fishing show that regularly gets more than a million viewers.

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