Hone your speaking skills
May28

Hone your speaking skills

For better or worse, few things dazzle sponsors quite like being good in front of a crowd.

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Find the camera
May23

Find the camera

Watch for media at every appearance you make; introduce yourself and ask how you can help.

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Spell it and sell it
May21

Spell it and sell it

As a pro staffer, you need to find ways to get your message across to media and fans.

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Don’t tell them, show them
Feb20

Don’t tell them, show them

One of the things that can separate a good how-to story from a great one is the difference between telling someone (the writer and the audience) how to do something and showing a person how to do it.

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Own the interview
Feb13

Own the interview

You’ve just done something great, something notable, something newsworthy. What now?

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