For better or worse, few things dazzle sponsors quite like being good in front of a crowd.
Watch for media at every appearance you make; introduce yourself and ask how you can help.
As a pro staffer, you need to find ways to get your message across to media and fans.
One of the things that can separate a good how-to story from a great one is the difference between telling someone (the writer and the audience) how to do something and showing a person how to do it.
You’ve just done something great, something notable, something newsworthy. What now?