Unless you can help a sponsor make more money, you are of no use to them.
A lot of people won’t even look at your résumé unless it’s preceded by a good cover letter.
Beyond covering the key elements of the cover letter, there are a few basic rules you must never break.
It probably won’t surprise you to hear that there’s no perfect standard résumé.
Always be ready with story ideas and with angles that will make them interesting and unique.
For better or worse, few things dazzle sponsors quite like being good in front of a crowd.